Name of mascot: Spacehopper / Sony Ericsson
Description: Sony Ericsson has launched a huge and very colorful advertising campaign where the fun spacehoppers / bouncy balls as we all know from childhood, is the center - and the cornerstone.To support "The Hopper Invasion" (as the PR stunt is named) Sony Ericsson wanted to use a space hopper, a walkaround costume.The costume was produced and delivered to the client within 7 days, inside the "ball" was installed a venting system that makes the stay comfortable in the costume.The campaign also flanked by a fantastic commercials that are recorded in Barcelona.Here is released 500 people off the streets, all equipped with various bouncy balls , see the amazing commercial here.
Website: http://www.hopperinvasion.com/
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